Taking photos of your clothing products requires extensive detailing to capture your customer’s attention. There are many factors in executing good-quality product photography, and you can do it with the right information and practice.
Prepare Your Equipment
Good photography results depend on the equipment that you will use. You must invest in your product photography and purchase those from reliable stores. The cost of your photography equipment is an investment that would give you increased revenues in return.
A good DSLR camera will help you prepare the right parameters to create the best campaigns for your clothing products. You can utilize its manual mode to achieve your desired output, but getting the best results will take time and practice.
In manual mode, you can customize the camera’s settings, such as white balance, aperture, shutter speed, and ISO. You can also learn how to use its manual and auto-focus functions to achieve an attractive photo of your clothing products.
You can also use smartphone cameras to provide some of the qualities that a DSLR camera can do. Some smartphone cameras are even better than other professional cameras.
Your camera will also need support equipment such as a tripod, good studio lighting equipment, a shooting table, a light tent, and image editing tools.
Set Up Your Studio
If you want to get good results in taking photos of your clothing products, you will need a proper location to execute good photo results. A studio setup is the best location to shoot for your product photography. You can have proper lighting and other equipment set up for your project, but using a professional studio can be expensive.
Natural lighting can be tricky because you need the perfect timing to shoot your subject. They’re great, though, for lifestyle photography.
The disadvantage of shooting product photography outside is the constant changing of lighting due to weather and the position of the clouds.
Before you start taking photos of your clothing products, you need to learn how to compose the position of your subject. You must study the specific angles and heights to create the best visual for your customers. The goal is to show the details of your clothing products and give your customers the right information.
Work With a Model
Working with a model or a mannequin is a good way of showcasing your clothing products through photography. You use models or mannequins so that your customers can visualize how your clothing products would look in a certain body shape.
Working with a model can give you many different poses during your shoot, while a mannequin can give you a realistic human shape during the arrangement. You should also try to avoid using mannequins with no arms, especially if you are shooting clothes with sleeves.
Do Flat Lay Photography
Many photographers also use flat-lay photography for shooting clothing products. It is one of the basic photography methods used for marketing and advertising. All you need to do is lay your clothing products flat on a surface, then leave some space for graphic and text elements before you shoot.
Zoom In on the Details
In product photography, you need to have zoomed shots of portions of your product to showcase important details. Some customers are meticulous with small details, and they would appreciate it if you could present some zoomed photos of your clothing products.
Editing your images can make your subject stand out. Many editing software, such as background remover apps, are available in the market that are powerful enough to help you create stunning images. They will help you bring your concept to life. Powerful editing tools can make your image flawless and attractive to many customers.